The story of a corporate image can often be traced through the changes in its packaging and logo design — changes that are sometimes dramatic, and sometimes almost imperceptible — over the course of decades. The new Burnette image reflects the times, the style, and the changing aspects of visual appeal. But one thing that has not changed is the commitment that began three generations ago. Our brand and our mission are more significant than ever. We know that the best shelf-stable nutrition comes from healthy, lightly processed ingredients. We know that the closer the source, the better. We know that good value never changes.
Today, Burnette Foods continues to grow, harvest, produce, and distribute an array of fruits and vegetables sourced both locally and nationally.
THIS IS OUR HISTORY
Theodore and Alice Mae Sherman purchase a cherry orchard in Central Lake, Michigan. In addition, brother Fred Sherman and sister Elizabeth Edwards are cherry growers in northwest Michigan throughout the 1940s.
William (son of Theodore) and Marian Sherman continue the family farming tradition and purchase an East Jordan cherry orchard, relocating from Deshler, Ohio.
The Sherman’s start Sherman Canning Company in East Jordan, Michigan.
Sherman Canning incorporates.
Sons of William and Marian Sherman (William, Robert, and Theodore) assume management of Sherman Canning Company and begin to expand the variety of products.
Sherman Canning Company partners with Traverse City Canning Company in a joint venture to purchase Elk Rapids Packing Company from 17 Elk Rapids-area growers/stockholders.
Sherman Canning Company becomes the sole owner of Elk Rapids Packing Company, initiating a phase of expansion and upgrades.
The company purchases Burnette Farms Packing Cooperative in Hartford, Michigan. At this point, the three facilities become Burnette Foods, Inc.
Burnette Foods, Inc. purchases a green bean, pumpkin, and dry pack bean operation in New Era, Michigan.
Burnette Foods, Inc. purchases Peninsula Fruit Exchange in Traverse City, Michigan.
Burnette Foods, Inc. adopts a new logo and an updated brand identity.
Burnette Foods sells their maraschino cherry business in order to explore new products, increase capacity for existing lines, and add an apple slicing line to the Elk Rapids facility.
Burnette Foods, Inc. carries on under the management of the third generation and continues to honor the legacy of the Sherman family.